Clarifai Brand Refresh
As the Brand Design Manager at Clarifai, I lead the visual brand strategy and design efforts for Clarifai across all communications and touch-points. I spearheaded the brand refresh which launched in March 2018. I am responsible for leading the development and execution of all identity systems for both internal and external initiatives and events. I oversee the creative direction of all projects completed by external partners, and collaborate with internal stakeholders in the development of marketing and sales initiatives to ensure the all external materials have a cohesive brand experience.
Clarifai Office Design
Over the course of 6 months I worked in partnership with an architecture firm to design the physical layout of the New York HQ. I collaborated with the in-house office move team to design and furnish the space.
Inside Clarifai Company Video
Directed and edited Clarifai’s first company video. Collaborated with members of the marketing team to set up an in-house studio to film interviews and shoot during the first week of the new office opening.